These are the Latin stars who are making it big in the digital world.
With the current rise of social media, it’s no surprise that Latinos are staying on top of this trend and taking their talent to the major social networks.
From comedy to beauty to crafts, these Latino influencers are creating engaging and original content that really connects with audiences.
Below we present a list of the top Latino influencers:
Lejuan James
Lejuan James rose to fame making short videos on Vine.
Although this social network disappeared, Lejuan managed to take his followers with him to other networks.
Lejuan makes fun and entertaining videos that, as he claims, “represent Hispanics around the world.”
Social Media Numbers
Instagram: 1.8 million followers
Facebook: 2.8 million followers
YouTube: 94 k subscribers
Dulce Candy
Tejeda Ruiz, known in social media by the name Dulce Candy, is an excellent example of a Latina who takes full advantage of her cultural background.
Dulce is beauty vlogger and she makes videos both in English and Spanish.
Social Media Numbers
Instagram: 1.1 million followers
Facebook: 911 k followers
YouTube: 2.2 million subscribers
Crafty Chica
When it comes to arts and crafts Kathy Cano Murillo, better known as Crafty Chica, is queen of social media.
Combining her love for color and Mexican folklore, Katy has developed her “Mexi-Boho” style, which she applies in a variety of DIY projects and tutorial videos.
Social Media Numbers
Pinterest: 14 k followers
YouTube: 24 k subscribers
Instagram: 22 k followers
Enchufe TV
Enchufe TV follows the crazy antics of a group of Ecuadorian comedians.
This group claims that they originally wanted to make porn, but their moms wouldn’t let them! So instead they rose to fame making a series of comedy sketch videos.
Social Media Numbers
YouTube: 15.4 million subscribers
Instagram: 1.6 million followers
Facebook: 9.4 million followers
Bethany Mota
This Latina YouTube star makes videos about style, beauty, travel, cooking and more.
And that’s not all, Bethany has also appeared on the popular reality tv show “Dancing with the Stars”.
Social Media Numbers
YouTube: 10.5 million subscribers
Instagram: 5.6 million followers
Facebook: 1.7 million followers
Jorge Narvaez
Jorge initially caught people’s attention by doing a beautiful cover of the song “Home” accompanied by his daughter.
On his YouTube channel, Reality Changers, this Latino dad offers his best parenting tips and advice, as well as covers of other popular songs.
Social Media Numbers
YouTube: 631 k subscribers
Instagram: 39 k followers
Facebook: 196 k followers
As you can see Latinos are really making an impact on social media.
Through their videos and content, these influencers are showcasing the Latino culture to greater audiences.
Also, these social media stars are using their voices to speak up on issues affecting the Latino community.